Current Articles

August 23, 2006 CNN-Money.com

Search engine marketing and optimization can have significant impacts to the bottom line of a SMB. Here are some examples with both good and not-so-good results.

August 21, 2006 MarketingVOX.com

Google still has a formidable lead for US-based online searches, even with a slight drop in their market share during July.

August 21, 2006 MercuryNews.com (Free Registration Required)

Studies say that 1 in 12 Internet users has a blog, do you? This article provides an overview of the blog platforms with a secondary link to a feature comparison table.

August 16, 2006 InternetRetailer.com

Video-sharing and social networking sites are growing in popularity. This article provides an overview and lists the number of site visits for the leading sites.

August 10, 2006 eMarketer.com

Google spent $900 million for the rights to provide search and keyword advertising on MySpace.com. This article discusses this deal and predicts significant growth for social network advertising.

August 8, 2006 Google.com

Google believes that the effect of click fraud on pay per click ad campaigns has been overstated – here is their position.

August 7, 2006 MarketingVOX.com

This article highlights the world wide search market share for Google (60%), Yahoo! (22%), and MSN (11%).

August 2, 2006 SeekingAlpha.com (Free Registration Required)

Google’s stock price run up has been nice – but this article is concerned if that growth can continue given the increasing CAPEX and marketing costs. These costs may reduce income below the expectations of analysts and investors.

August 2, 2006 eMarketer.com

eMarketer summarizes a Jupiter Research report that predicts that online advertising will grow at 11% per year from 2006 to 2011. They predict, however, that online video ads will not grow at this same pace.

August 2, 2006 Google.com

Google is helping to accelerate the consolidation of media channels – both offline and online. Here Google announces the extension of adwords reach into radio.

August 1, 2006 SeekingAlpha.com (Free Registration Required)

An interesting post (with data) that shows that outside of search – Google isn’t as major a player as you might think.

July 28, 2006 MarketWatch.com (Free Registration Required)

Google is the market leader in search – but it is falling short in other areas such as blogging, video-sharing, and social networks. Here is an overview of the issues and competitors that Google faces in these other markets.